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The Importance Of Property Styling

Are you getting your home ready for sale?

An effective way you can increase your home’s appeal to buyers is property styling; also known as property staging. Gone are the days where simply having a clean home and the aroma of freshly baked bread is enough to entice buyers. These days, to compete in the housing market and get the highest possible price, you will need to style your home. This involves using a range of presentation techniques to make your home as attractive as possible to potential buyers. And in the right circumstances, property styling can provide a substantial boost to the value of your home.

If you want more bang for your buck when selling your home, it has to look sensational. It needs to outshine similar properties in the area by truly offering that ‘wow factor’. If you’re in the process of placing your property on the market, here are some quick and inexpensive tips to get you started:

  • Remove items that don’t need to be on show and can deter potential buyers, like knick-knacks and memorabilia. Buyers want to imagine themselves in the space, so clear away surface clutter such as stacks of papers, kids toys on the coffee table and your multiple kitchen appliances
  • Carry out any cleaning, repairs or maintenance on the property
  • Updating things like cushions, throws and small decor is a really affordable way to refresh your space. Pick a colour scheme for each room and stick with it to keep things cohesive. Get rid of any pieces that look dated or daggy

Buyers want to be able to see themselves living in the property and you should want this to happen too, as it is this emotional connection that will ultimately result in a sale.

For some, it’s often a mad rush to get your house looking amazing before your agent organises marketing photos or your first open for inspection. In fact, even when you first meet your agent, you want your property to look outstanding – after all, it will directly impact the asking price. If you find the process of getting your home market ready too much to handle, then engage a professional home stylist to do the work for you.

For a fee, a property stylist can advise you on what to get rid of, what to keep and bring in what’s needed to appeal to the market you’re trying to capture. When you live in a property for a long time you can grow an attachment and can get blinded to its flaws. A professional property stylist has the ability of showing your potential buyers a life they could have if they were living in your home.

If your property is styled immaculately, your agent knows they can confidently promote your sale at the maximum price. Your photos will draw interested buyers to the property and your stunning styling will make them want to sign on the dotted line!

Once your property is sold and you’re going through the process of purchasing a new home, don’t forget to book your pre-purchase building and pest inspection with our team at Your Building Inspector!

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